FairShare believes the world would be a better place if everyone benefited from the sharing of data online.
FairShare is powered and brought to you by Appreciation Engine (AE). Over ten years ago, AE was developed to reward fans in the music industry for engaging with their favourite artists, while providing artists and labels valuable insights about their fanbase.
While AE has evolved over the years into an enterprise SaaS platform, its core purpose has remained: to change the landscape of consumer data through transparency, explicit consent, and real, tangible value for users.
A New Data Standard
FairShare's mission
Until now, there hasn’t been a way to fairly compensate consumers for the use of their data. That’s why we developed FairShare.
FairShare builds on AE’s foundation to lead a new era of data sharing, shifting to a user-centric approach to data privacy and transactions. Using AE’s existing technology in combination with blockchain technology, FairShare can provide the same valuable insights as AE to small and medium businesses, while putting control of user data in the hands of users and directly compensating them for its use.
The ultimate goal of FairShare is to usher in a new era where everyone, not just businesses, benefits from data sharing online.
Non-Negotiables
User empowerment and agency are at the core of FairShare's philosophy and are reflected in our five core values:
Total Transparency
No secrets, no jargon and no misleading promises. It's always crystal clear where you and your data stand.
Data Agency and Choice
Consumers should have control of their own data. You decide what's shared, who can access it and when that access stops.
Fair Compensation for All
Data sharing should benefit everyone, not just businesses. That means real, tangible value for consumers in exchange for their data.
Trusted for Years
Built on over a decade of data privacy expertise from Appreciation Engine. Any data we handle is safe, secure and always compliant.
Look to the Future
We don't react to change, we drive it. Acting on our values, we work toward a more ethical and equitable data economy for everyone.
Behind the Screens
Meet the FairShare Team
Jeff Mitchell
CEO/CTO & Founder
Morgan Deno
Head of People and Operations
Roxanne Baker
Head of Marketing
Mike Penhall
Senior Developer
Jeff Mitchell
CEO/CTO & Founder
Morgan Deno
Head of People and Operations
Roxanne Baker
Head of Marketing
Mike Penhall
Senior Developer
See it in Action
Ready to see how FairShare works?
From values to product: see how it works in practice, for your business and your audience.
